We are Nate Wade Subaru
Nate Wade Subaru is an award-winning dealership committed to taking care of all our customers’ vehicle needs. From sales to finance to service and parts, we’re here to make sure you find the Subaru you love and that you continue to love it for years to come.
It all started in 1969 when Nate Wade opened his Subaru franchise in Salt Lake City. Nate was known for his first-rate business practices and for striving to make his dealership “a nice place to do business” every day. Decades later, Nate Wade Subaru is still family owned and run, continuing Nate’s tradition of great customer service. In fact, in 2022, we joined forces with another well-respected, family-owned business in Utah: Ken Garff. Both companies have successfully served Utahns for over 150 years combined, building businesses based on quality, service, and giving back to the community.
At Ken Garff, it’s all about the power of listening. Because listening to what customers need means that quality vehicle selection, fair prices, reliable service, and a welcoming environment are all a given. We couldn’t agree more—and that’s why we’re a proud Ken Garff retailer.
